Blog
Perseverance in Pandemic Times
Perseverance in Pandemic Times In April 2019, Ed and Beth Baldridge became the new owners of three established Coffee News franchises in the Polk County, FL area. The former publisher had successfully built the brand in the area and was heading into retirement. They left a wonderful opportunity in the trusted hands of Ed and … Continued
Making Lemonade in a Post-Pandemic World
Let’s face it, 2020 has been lemons. The world has changed, and not necessarily for the better. Whether we want to or not, we find ourselves needing to change along with it. This unprecedented time of COVID-19 has forced everyone to reflect on our past, adapt to the current, and ponder what the post-pandemic world … Continued
Call to Action Ads
Call to action advertising! Let’s talk about a call to action advertising. I cringe every time a prospect or client tells me they want to say, “Mention this ad.” Nobody ever mentions an ad. It’s actually insulting to savvy consumers to have to do the work of the business owner by helping them track their … Continued
Ad Design
Ad Design THE MAGIC NUMBER THREE By Diana Ratliff One of the most important factors in growing your business is being able to attract customers. Successful businesses benefit from target advertised campaigns. If you want to increase your current customer base through advertising, use The Magic Number Three in your ad design. Maybe there’s some … Continued
Local Print Ads
It’s All About The Target Audience – Local Print Advertising Even in the era of the Internet and mobile devices, print advertising is still an important aspect of an effective marketing strategy. It’s hard to find a more effective medium for selling. But ad quality is a big part of your success rate. How do … Continued
Why Local Advertising in Print Media Can Work for You
Why Local Advertising in Print Media Can Work for You While print media may seem less attractive in the current digital world, it’s still remains one of the most viable options for local small business owners. Local publications offer a viable local readership that is interested in what you’re selling. It’s all about reaching local … Continued
Everyone Loves Coffee News®
Everyone loves Coffee News® OUTLET: Restaurant Owners Tell Us: “Both our customers and staff enjoy reading Coffee News® and we believe this fun and family friendly publication has become a positive experience for our patrons. I can wholeheartedly recommend Coffee News®.” “The Coffee News® that has been placed in our restaurant … Continued
Advertiser Testimonials
Coffee News® Advertisers Speak out.. Advertising in Coffee News has proven successful over 30 years! Over time we have received so many testimonials from readers and advertisers alike. Really too many to list them all here, but below are just a few. “The exposure is there. I believe people are seeing the ads and … Continued
Coffee News Reader Speaks out
MY COFFEE NEWS STORY I am an avid Coffee News Reader. I always look for your latest copy in all the stores and restaurants I go in. I plan my week to make sure I have breakfast or lunch somewhere so I can pick up a copy and see what Everybody’s Talking about or What’s … Continued
9 Reasons to Include Print Advertising in 2019
By Jenna Bruce on Mon, Nov 19, 2018 The 1990s gave us boy bands and pop divas, ripped jeans and combat boots, and must-see TV shows like Friends and Seinfeld. Oh, the 90s also gave us a little something called the internet. Over the past 20+ years, as the internet has grown, people have repeatedly declared the … Continued